Reservations Training

Signature Canada's reservations training will impact your hotel sales from day one.


Our goal is to motivate your employees to deliver legendary customer service to your guests by teaching your hotel's front desk and reservations departments to ask the right questions, sell the value of your hotel and to ask for the reservation. From hello to goodbye, Signature Canada can help you sell more rooms and create happier customers.  

Training Program Description


Signature will teach your staff how to help customers, act on guest requests and handle challenging situations with one to four days of Reservation Training. With this program, participants learn to impact guest impressions, while increasing repeat business and service scores.


Who Should Attend?

Any and all customer-facing Hospitality departments:



  • Front Desk Associates

  • Guest Service Representatives

  • Front Desk Managers

  • Reservationists

  • Revenue Managers

  • Sales Managers

  • Director of Sales

  • General Managers

Learning Objectives


This is more than mere customer service training. We will turn your agents into hotel sales people.


At the end of our first day of training, your front desk and reservations agents will have the confidence to quote the rates your property deserves. Through our engaging training process, Guest Service Representatives will realise that by asking for higher rates after selling the value of your hotel, AND asking for the reservation, they can convert more inquiry calls into reservations. Your agents will feel more like hotel sales people than order takers. What does this mean for your bottom line? Wouldn't your ADR increase if, instead of offering discounts firsts, your agents explained the benefits of staying at your hotel?

Through a variety of techniques, including role-playing, employees will learn why, when and how to:

  • Establish customer rapport

  • Identify customer needs

  • Build value before quoting rates

  • Ask for a commitment.



to download our


Training Product Card

Results to Expect


Increase customer satisfaction, conversion rates and raise ADR when you engage employees in Signature Canada's training program.